It’s no secret that restaurants are clamoring to find staff to meet the demand of potential guests who are eager to get out again. Only one in ten full-service restaurants reported they are normally staffed. Many of them reported staffing levels below 20 percent.
With staffing levels that low, what can you do to continue toserve your customers and not lose your already limited number of employees?
While you can’t completely control the staffing landscape, you canupdate your operations to be as efficient as possible. A pay-at-the-tablesolution helps you improve your customer experience, create more time for your overstretched waitstaff, and keep everyone safe.
By introducing pay-at-the-table, you allow your customers to paywhen they are ready. You can decrease the turnaround time for tables by eliminating multiple time-consuming steps – dropping off the check, the customer searching for payment method, your waitstaff running back and forthfrom a stationary POS – and remove the awkward interaction that comes at the end of an otherwise superb experience. Seated customers aren’t stuck waiting for their server, and waiting customers get seated faster; everyone wins.
By selecting the leading pay-at-the-table solution, one that is designed to be left at the table at the end of the meal, you will give your customers more control over when and how they pay. Doing so has been shown to increase the average tip amount, and a higher average tip indicates higher customer satisfaction. If table turns increase, the restaurant is able to serve more customers, and serving more customers results in higher cumulative tips for your staff. More tips are a greater incentive to continue employment in the industry.
By taking servers out of the payment process, your wait staff has more time to focus on other customers and on prepping new tables, preventing them from becoming overwhelmed during peak dining periods. Every minute counts when you have fewer staff who are responsible for more tables to meet the situation.
A 2019 study from Paychex found that approximately 80 percent of workers within hospitality (including food service employees) report being burned out by their work. This was before the added stress caused by safety restrictions. Streamlining staff operations through automation during a period of staffing shortages may help reduce those feelings of burnout.
Most of all, by using an at-the-table payment solution, you will be protecting your staff and customers. Pay-at-the-table minimizes the number of touch-points between staff and customers. There will be no need to pass money back and forth from guest to waiter.
Faster turnaround means there are shorter waiting periods and fewer customers gathering at the front of the house for extended periods. Improved control over the flow of customers helps prevent a potentially unsafe health environment.
Those are just a few ways that letting your customers pay at the table can help your restaurant. There are countless other benefits to implementing a pay-at-the-table solution.
- Enable your customers to go paperless by letting them choose to email their receipt and decrease your thermal paper expenses.
- Gather immediate customer feedback through real-time customer surveys as part of the solution.
- Create more time for your waitstaff to upsell guests instead of wasting time on a prolonged payment experience.
- Ensure your customers’ peace of mind by letting them control the entire payment process, including entering the tip.
- Encrypt payment information so that it never resides on your POS which protects both your brand and your customers’ data.
- Avoid chargebacks and potential fines by using industry standard EMV payments.
By simply adding a pay-at-the-table option, you create a customer experience that puts them in control of how their dining experience ends. The guest doesn’t have to wait to get the server’s attention or for the server tobring a card back to the table. If they’re in a rush, completing payment cantake less than a minute. You also free up time for your busy staff to focus on tasks that cannot be automated which means better guest service. Pay-at-the-table benefits everyone involved.
If you are interested in learning more aboutwhat the TableSafe pay-at-the-table solution can do, check out the Tablesafe Advantage.